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Andrews Partnership: Executive search: corporate communications, investor relations headhunters

Developing Authentic Relationships



- Andrews Partnership -


One of the biggest complaints we hear from communications professionals is that their recruitment agencies lack any real understanding of Corporate Communications, PR and Public Affairs.

At Andrews Partnership, all our consultants have real-life experience in both internal and external communications.

That means we intuitively understand the brief – because we’ve been there ourselves. It’s what our reputation is built on.

It’s how we are able to find that perfect addition to your team, making the seemingly impossible possible.

We also have a rich history in leading the industry conversation – producing communications benchmarking research, speaking at international conferences, and chairing round-table discussions on the state of the sector.

Our Partners include the most respected and established executive recruiters in the profession, with specialist expertise across the following disciplines:

Corporate Communications

Investor Relations

Internal Communications

Marketing Communications

Public Relations

Public Affairs

Media Relations


- What We Do -



We are a specialist firm focusing exclusively on mid-to-senior-level appointments in Corporate Communications, PR and Public Affairs.

We work hard to earn the trust of both our clients and candidates – identifying and assessing talent across all geographies and in all industry sectors.

Knowing our profession as well as we do enables us to add real value to both client and candidate – from finding the right talent for the right position, to ensuring a successful transition, to following up with the aftercare you need.

When conducting executive recruitment, we can also provide full market mapping, as well as salary and title benchmarking.


We provide temporary contractors (to cover for maternity absence and extended sick leave, or simply as extra hands for a key project) across a wide range of communications disciplines. These contracts usually last from three to 12 months, delivering experienced practitioners who have been specifically sourced for their adaptable skillsets and ability to hit the ground running.

Senior Interim Managers are hand-picked by us to bring a particular specialty to your team (e.g., for integration projects or IT-system rollouts) or to manage executive-level projects (e.g., organizational change or management transitions). Our Interims can be in place within a matter of days: We know how essential that is when you have sudden time constraints.

We source only the highest calibre professionals, priding ourselves on our speed and efficiency. That means each person has been rigorously vetted and briefed in advance, to ensure they deliver value to you from Day One.


We offer communications training tailored to your needs, enabling you to upskill your team and enhance overall performance levels in pursuit of business goals.

Training can be delivered in-house or virtually (for remote teams) on a variety of topics including: internal communications; better business writing; change communications; communications planning; and social media strategy.

Current Virtual training programme: coming soon


- Our Clients -


Our goal is to help you attract and develop best-in-class talent for your organisation.

In recent years, the combined experience of our Partners has resulted in the successful appointment of over 300 senior Corporate Communications and Public Affairs professionals across Asia-Pacific, Europe and North America.

And you know you’re getting the best because our growth model speaks for itself: 90% of our business comes through recommendations and referrals from satisfied clients.

Here are just a few examples of the companies our consultants have been involved with:

AIA logo - a Andrews Partnership client

Barclays logo - a Andrews Partnership client

Ernst & Young logo - a Andrews Partnership client

Franklin Templeton Investors logo - a Andrews Partnership client

HSBC logo - a Andrews Partnership client

McDonald's logo - a Andrews Partnership client

Philip Morris logo - a Andrews Partnership client

State Street logo - a Andrews Partnership client

Unilever logo - a Andrews Partnership client

Control Risks logo - a Andrews Partnership client

Suncorp logo - a Andrews Partnership client

BNP Paribas logo - a Andrews Partnership client


- Who We Are -


We focus on creating trusted relationships with both clients and candidates, built on a foundation of real-life industry experience:


Katrina Andrews - Managing Partner

LinkedIn Katrina Andrews
Managing Partner

The first recruitment professional ever-listed in PRWeek’s global ‘Power Book 500’, Katrina established Andrews Partnership, after four years as Founder & Board Director of VMA Group Asia-Pacific.

Her intimate involvement with high-level recruitment has made her a key figure in the growth of Asia’s communications industry in recent years, as she has partnered with businesses across the region to match the right senior talent to the right organisational cultures.

Previously, Katrina spent seven years as APAC Managing Director at Melcrum, global specialists in Internal Communications research. With her broad range of experience, organisations can work with Katrina in the full confidence that she understands their needs and goals.

Sunny Bumpstead - Head of Research

LinkedIn Sunny Bumpstead
Head of Research

Sunny has over 15 years' experience in executive search and HR consultancy. She has worked in executive recruitment both in London and Sydney with specialist HR consultancy Frazer Jones and started her career in a leading communications agency.

Since joining the Partnership, Sunny has focused on leading research projects for in-house corporate affairs, public affairs and investor relations mandates for clients across APAC.

Emma Donald - Principal Consultant

LinkedIn Emma Donald
Principal Consultant

Emma joins Andrews Partnership after 11 years at Haymarket Media & Euromoney, working on titles such as FinanceAsia. Emma built strong relationships in PR/Communications across all industries throughout APAC, ensuring an in-depth understanding of the PR industry & individual role requirements.

Oskar Yasar - Partner

LinkedIn Oskar Yasar

Oskar is regarded as a global leader in executive recruitment within corporate communications. With over 20 years' experience, he has helped place more than 300 senior communications and investor relations professionals globally.

Oskar established the Partnership after nine years at VMA Group where as a Board Director and Managing Director of VMA International he helped build a global network and established its Executive Search and Investor Relations Practice.

Before transitioning into executive recruitment, Oskar was a Senior Consultant at Citigate Dewe Rogerson where he advised on a significant number of transactions and IPOs including the £9bn pan-European IPO of Orange and E.ON's acquisition of Powergen.

David Broome - Partner

LinkedIn David Broome

David's experience and skills span 15 years specialising exclusively in corporate communications executive recruitment. Previously a Board Director at VMA Group, he has partnered with organisations across multiple markets to help find the very best industry talent, particularly within the field of internal communications.

David specialises in the successful appointment of senior corporate and internal communications professionals and regularly leads industry forums for senior communicators to aid community building across the communications profession.

Ronald Wong - Partner

LinkedIn Ronald Wong

Ronald is a seasoned communications executive who worked in the financial sector in Hong Kong and Sydney. In his last role as regional Communications & Marketing Director at The Royal Bank of Scotland (RBS), Ronald was part of the management team overseeing RBS’s exit from the Asia Pacific region.

His experience in designing and implementing the communication programme during this period of immense change holds in in good stead to support clients undergoing similar programmes. He was also an internal coach in the bank’s latest leadership development programme.

As well as a Partner at Andrews Partnership, Ronald is the founder of his consultancy practice in coaching, facilitation and team development. He is a Board member and Honorary Treasurer of Heep Hong Society, a leading children’s charity in Hong Kong and a mentor at Hong Kong University.


- Shaping our Industry -


In today's business climate, success means being able to balance a broad global perspective with a deep local knowledge. Nowhere is that more true than in Asia, where many of us have to work across a dozen fast-changing markets at once.

Our Partners have deep roots in their individual communities, regularly leading round-table discussions to develop the profession at the local level. But we also conduct extensive, industry-leading research across the whole of Asia, helping communications functions stay abreast of the latest trends and benchmarks in the region.


If there is one phrase that encapsulates the Asian PR industry in 2017, it is the old adage that ‘content is king’. Never before has the industry put so much emphasis on writing skills.

Future Steps

Asia-Pacific Association of Communication Directors features Andrews Partnerships leadership article; From going mobile to content continuity – these are the top five priorities for internal communications in Asia.

Pathways: Beyond APAC Corporate Communications

What can a top-tier Asia-based practitioner do next, once he or she has taken on the challenge of a top communications position?

From Corporate Affairs to Corporate Leader; Today’s Corporate Affairs Director, Tomorrow’s CEO?

Insights and advice from former corporate communications directors who have successfully transitioned to CEO or equivalent senior management roles

Knowledgeable Sherpas

Asia-Pacific Association of Communication Directors features Andrews Partnerships leadership article on ‘Knowledgeable Sherpas’ December 2016

Building Internal Relationships

Asia-Pacific Association of Communication Directors features Andrews Partnerships leadership article on ‘Building Internal Relationships’ August 2017



    • Diageo moves its Asia-Pacific communications

      Diageo has moved it’s Asia-Pacific leadership communications to London following the exit of Sylvia Chim to Shisedo.

      Specialist corporate affairs recruitment firm Andrews Partnership compliment 40% growth with two senior hires

      Hong Kong, 5 September 2017 - Andrews Partnership, the leading specialist corporate affairs recruitment firm, has expanded it team with the appointment of senior hires Emma Donald and Sunny Bumpstead.



- Keep In Touch -


Tel: +852 3977 0671

Level 27, World Wide House
19 Des Voeux Road
Central, Hong Kong



Tel: +44 (0)20 3666 5130

Tallis House
2 Tallis Street
London, EC4Y 0AB